Human Rights Ads (36): Landmines

comment 1
human rights ads / trade / war

landmine ad ketchup packet rip off feet

campaign against landmines


In New Zealand, the Campaign Against Landmines (CALM) has decided to spread awareness through ketchup packets; he dotted line above is where you tear to open the packet, thus ripping off the child’s foot and letting the ketchup ooze out of the stump. I don’t know what to think of this: disgusting or disgustingly effective? Some would probably call it “badvertising”.

More on landmines. More on the arms trade. More human rights ads.

1 Comment

  1. Pingback: Human Rights Ads (62): Landmine Stickers | P.a.p.-Blog | Human Rights Etc.

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